QUICK MOBILE BILLBOARD CAMPAIGN OVERVIEW
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CAMPAIGN DETAILS
Project Name: Home Depot
Market(s): Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska,
Unit: Multiple Custom Mobile Billboard Units
Target: 5 mile radius of all Home Depot locations nationwide
DESCRIPTION
Home Depot choose Citi-Mobile® to market their events nationwide using multiple units in almost every state. Citi-Mobile® Brand Ambassadors were also used to distribute handouts and traveled with the Mobile Billboard drivers. The campaign operated on consecutive days and lasted for over 12 months.
